Privacy Policy

Last Updated: March 2026

1. Introduction

Welcome to Trait Institute ("Company," "we," "our," "us"). We respect your privacy and are committed to protecting it through our compliance with this privacy policy. This policy describes the types of information we may collect from you or that you may provide when you visit the website traitinstitute.com (our "Website") and our practices for collecting, using, maintaining, protecting, and disclosing that information.

2. Information We Collect

We collect several types of information from and about users of our Website, including:

  • Personal Identity Data: Name, email address, physical address (city/state/zip), and phone number when you register for an assessment or create an enterprise account.
  • Psychometric & Behavioral Data: The answers, selections, and slider inputs you provide during the ABIF™ (Adaptive Behavioral Intelligence Framework) assessment, which are used to calculate your conative profiles and behavioral axes (Dominance, Processing, Social, Structure, Intensity).
  • Professional Data: Company names, job titles, and application statuses if interacting with our B2B hiring platform.
  • Financial Data: We utilize Stripe for payment processing. We do not store your credit card numbers on our servers.

3. How We Use Your Data

The core purpose of our platform is to provide you with predictive behavioral intelligence. We use your data to:

  • Calculate and generate your personalized Trait Institute Profile and predictive report.
  • Analyze predictive job role fits and team synergy compatibilities.
  • Send administrative and automated emails (such as assessment completion links) via our email sub-processors.
  • Provide Enterprise/Company administrators with the results of your assessment if you took the assessment via a direct company invite link or applied for a specific job through our portal.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your experience, remember your preferences, and analyze site traffic. The types of cookies we use include:

  • Essential Cookies: Required for basic website functionality such as authentication and session management. These cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with the site, whether there are technical issues, and how our platform performs.
  • Personalization Cookies: Allow the website to remember choices you make and provide enhanced features.

You can manage your cookie preferences via the consent banner displayed on your first visit. You may also clear cookies via your browser settings at any time.

5. Third-Party Sub-Processors & AI

We leverage industry-leading third-party services to provide our platform. By using our service, you consent to the processing of your data by these partners:

  • OpenAI: We utilize artificial intelligence (OpenAI API) to synthesize your raw assessment scores into natural language reports and job-fit heatmaps. Your data is anonymized where possible, and OpenAI does not use data submitted via its API to train its public models.
  • Stripe: For all secure payment and subscription processing.
  • Resend: For dispatching transactional emails and alerts.

6. Your Data Rights (GDPR & CCPA Compliance)

Depending on your location, you may have the right to request access to, correction of, or deletion of your personal data. If you wish to have your assessment data permanently purged from our servers and our enterprise clients' dashboards, please contact us from the email address associated with your account.

7. Shadow Workspaces

When you register using a corporate email domain (e.g., @acme.com), our system may aggregate anonymized metadata to automatically provision a "Shadow Workspace" for your organization. Your individual assessment results are kept private and are only linked to the corporate workspace if an authorized administrator claims the workspace and you explicitly authorize the share.

8. Contact Information

To ask questions or comment about this privacy policy and our privacy practices, contact us at: support@traitinstitute.com.